Arun Sarin declines Yahoo offer

As all we know that after the as Jerry Yang leave the the Yahoo's CEO job,the first name that came in the mind of everyone for next Yahoo's CEO post was Arun Sarin.But now according to a newspaper Arun Sarin has decided not to pursue the CEO job at Yahoo Inc.Sarin is looking at alternative roles at other US public companies as well as at a private equity firm.As Yang already declared in November,whenever the board find the new person for this post he leaves the job,but the post is still vaccant.Now let see who will be the next Yahoo's CEO.

Want Prizes, use Microsoft search

As all we know that according to web traffic figures Google extended 63 percent of the US search market,after that Yahoo with 19.6 percent share and at third place it is Microsoft with only 8.3 percent share. Now to compete with Google and Yahoo search engines,Microsoft started a new strategy according to which use Microsoft live search and you can win airline miles, music downloads and games for Microsoft's XBox video game system.After the launching of this scheme Microsoft thinks that this will really help in increase web traffic counter of Microsoft search engine.In addition to this they also offer cash rebate to all that buy products using the Microsoft live search engine.To maintain privacy, the programme only tracks the number of searches and not the type of searches people do. SearchPerk users get one "ticket" for every search done on Microsoft, and can receive up to 25 tickets a day.The company has not yet determined how many points will be needed to claim prizes. The programme is currently available only for Internet Explorer 6 or higher.
Let's see whether this strategy of Microsoft will work or not.

Google postpones Yahoo online deal

As all we know that in july both Google and Yahoo was ready for their tie up in online advertising,but now this decision is postponed until they got the clean chit from the US anti-trust regulators.According to Google spokesperson,they want to give more time to US anti-trust regulators for further ramifications in the deal.As all we know that if this deal is completed then Google became the undisputed king of the internet.As against this deal Microsoft argued that the tie-up would crimp competition and give Google "unprecedented" control of the gateway to the Internet.As all we know that search is the gateway of the internet and most believe that it is, this deal will put Google in a position to own that gateway and the information that flows through it.After this deal Google will capable of putting their ads on the Yahoo search results and in this way Google will succeed in capturing the whole internet market.For the meanwhile, Senate Judicial Subcommittee chair Senator Herb Kohl has pledged close scrutiny of the deal and reportedly urged the DOJ to intervene if it looks like a Yahoo tie-up helps Google dominate online advertising.