June 11, 2010

2010 FIFA World Cup South Africa: The Ultimate Guide To Digital Delight

Today’s the big day. TechCrunch turns five years old. And oh, there’s a huge football – no, not ‘soccer’ – event kicking off in South Africa too.

Many of you will be missing the opening match(es) while you’re out celebrating our birthday and 5 years of change on the Web all over the world, but that doesn’t mean you won’t be able to catch up from your mobile phone, or look up what went down on the Internet when – or if – you make it back home.Here’s our ultimate guide to how you can keep track of all things World Cup 2010 on the Web and/or through mobile applications. Sure, Mike Butcher over at TechCrunch Europe already posted a few pointers, and Nicholas Deleon from CrunchGear tried to compile an exhaustive list of websites, apps and podcasts as well.



Microsoft has detailed its plans for the World Cup two days ago.Bing Instant Answers aims to bring you all the latest details, the schedule, upcoming games, live scores group standings, and more. The results will show in the U.S. and 30 other countries (why not everywhere, we have no idea).Redmond also lets you visualize the World Cup teams on Bing.There is also a Bing Map App that will be displaying FIFA live data on Bing Maps, including team fixtures, results, news, photos, venues, a Photosynth hub for World Cup images, and a Twitter map that will display all of the World Cup related tweets.Finally, Bing has released a South Africa Bing Map imagery update, so you can see the stadiums where all the games will take place.

Google is making it easy to keep track of the schedule and groups – just run a search for ‘world cup’ and the basic info will be displayed right on top. Also, there’s a cute easter egg to be found at the bottom, just in case you weren’t aware yet.YouTube sports a custom logo for the occasion (as does Google Search), and is shining a big spotlight on the World Cup on its homepage, too.Google also announced earlier that there’s new Street View imagery around seven new football stadiums in South Africa (see them in 3D here).

The logo on the Yahoo homepage today is animated for the World Cup kick-off, and leads to the company’s sports vertical, where Yahoo will be keeping track of news, photos, videos, results etc. Yahoo is also featuring shortcuts to relevant links when you enter certain search terms (e.g. world cup schedule).Yahoo has also launched a skinnable, themed toolbar (see Flickr) and has signed a deal with David Beckham to function as its brand ambassador and whatnot.

Facebook today posted its ‘guide to the world cup’. The company is running a global competition to see which country has the most passionate football fans – you can check out the leaderboard here (Chile is winning right now).Facebook also has some official broadcast partners that enable users to share status updates and comments while you watch the events live on TV by using Facebook’s Live Stream social plugin. Partners, by country, are listed in the blog post and here.

1 comment:

Candy Mok said...


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